If you are between shades, choose the lighter color. If you have any other color questions, please email us. Ingredient listing »
Move your mouse over the hair color swatches below for photos and descriptions of the shades.
Rich Black: pure black
Dark Brown: very dark brown, black/brown
Medium Brown: rich, medium brown
Light Brown: rich, light brown (for very light brown hair, use Ash Blonde)
Ash Blonde: medium-toned ash blonde
Light Ash Blonde: very pale ash blonde.You must have predominantly white (not gray) regrowth for this shade.
Golden Blonde: medium-toned golden blonde
Light Golden Blonde: very pale blonde with a hint of gold.You must have predominantly white (not gray) regrowth for this shade.
Light Auburn: light red with brown undertone
Dark Auburn: deep red with brown undertone